Are you posting and running ads… but nothing’s really coming from it?

There’s a reason it’s not converting

get a free social audit

👉 takes 30 seconds, no commitment

Welcome to marketing with direction

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Welcome to marketing with direction 〰️

Let’s be honest for a second

Running a business is not for the weak and somehow marketing always seems to end up on your plate when you can handle it the least

You’ve got operations, clients, money to think about
And then there’s this constant pressure to stay “active” online

So you post
You try to stay consistent
Maybe you’ve even dipped into ads

And still… it doesn’t really go anywhere

Your posts don’t get much attention, your inbox stays empty, and the only thing that seems to be growing is your frustration

Right now you can choose between giving up,
or understanding that the problem isn’t that it doesn’t work

You’re just missing that last piece of the puzzle… Direction

and maybe a little help from us 😉

We analyse where people lose interest, what they ignore, and what actually captures their attention.

From there, we build a setup around your business that stops your ideal audience, handles their objections, and filters out the ones that were never going to buy from you anyway

Now you can watch your inbox filling up with enquiries from people that actually want what you’re selling

That weight’s finally off your shoulders

You’re not contemplating what to post
or whether anything’s actually working

It’s not sitting in the back of your mind anymore

Congrats!

Your socials are finally working 🎉

What changes with salt?

  • Building the direction behind your marketing so your brand is reaching the right audience with the right message.

    Includes:
    • Marketing strategy
    • Audience & positioning work
    • Content direction
    • Campaign planning

  • High-performing ad creatives built with strategy and clarity.
    Designed to attract the right audience and drive real campaign results.

  • Producing high-quality, on-brand content that supports both organic and paid marketing.

    Includes:
    • Filming & editing
    • Short-form video content
    • UGC-style content
    • Brand storytelling content

  • Managing the day-to-day execution so your brand stays consistent, active and aligned with your marketing direction.

    Includes:
    • Scheduling & posting
    • Platform management
    • Captions & content rollouts
    • Performance monitoring

Some of what we’ve made

Sheridan - ad concepts

S30 - ongoing work

Intense Apparel - Previous SMM Client

Elite Supplements - ad concept

Zambrero - ad concept

Like what you see?

Let’s chat about what we can do for you! 👉

chat with us

Generated Results

Want to know why your socials aren’t working?

We will review your current socials

And show you exactly what’s missing

Want to see what success on socials could look like for your business?

Get a free video breakdown from us

get a free social audit

👉 takes 30 seconds, no commitment

Got questions? Get your answers!

  • We work with both.

    What matters most is not business size, but mindset and goals. We work best with businesses that see marketing as a growth tool and are ready to invest in showing up professionally and consistently online.

  • On social media, creative is often the biggest factor in whether content performs or gets ignored.

    Strong performance creative can help improve engagement, strengthen brand trust and support better results from your overall marketing, including paid ads and organic content.

    Investing in strong creative helps your business stand out in crowded social feeds and makes your marketing efforts more effective.

  • We focus on keeping things structured, clear and easy for you.

    At the start of each month, we align on priorities. Whether that’s campaigns, offers, ads, launches or general brand content. From there, you can submit creative requests in our client portal as needed, and we manage production, revisions and delivery.

    You’ll always know what’s being created, why it’s being created and how it supports your marketing goals.

  • Depending on your package, you can request things like paid ad creatives, short form video edits, promotional graphics, campaign visuals, brand storytelling content and educational or authority style content.

    If you are not sure what to request, we help guide you based on what is most likely to perform well for your business and marketing goals.

  • We start with a short discovery call to understand your business, goals and current marketing setup.

    If we’re a good fit, we’ll recommend the best package or approach for you and walk you through next steps, onboarding and timelines.

    From there, we get you set up in our system and start planning your creative production.